Side Hustle Series: Having Successful Online Businesses

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Hello everyone? I hope you are doing good. It’s time for another installment in the side hustle series. Today, I have an interview with Joseph Hogue. He’s a blogger and YouTuber that’s killing it right now with his online businesses.

Joseph Hogue worked for private wealth management and venture capital for more than a decade before freelancing and creating his online business. He makes more money now than he ever did at a 9-to-5 job and loves building his work from home business. He shows others how to do the same and believes in making money work for you while enjoying life.

As an online entrepreneur and self-published author, he runs four websites and hosts a popular YouTube channel with over 61K subscribers. Joseph has degrees in Finance, Communication Studies, and a Masters in Business Administration from ISU. He also holds the Chartered Financial Analyst (CFA) designation.

When he isn’t working on his websites or publishing a YouTube video, he enjoys reading financial history and running. Let’s start the interview.

How many websites do you have?

Four – all around the personal finance, investing and making money niche plus a YouTube channel (Let’s Talk Money)

My Stock Marketing Basics
My Work From Home Money
Peer Finance 101
Peer Loans Online 
Let’s Talk Money

What do you discuss on your sites?

I discuss personal finance topics including budgeting, beating debt, investing in stocks, real estate, and other assets. Also, I discuss making money with different online businesses (blogging, self-publishing, YouTube, …)

Is there one that you would say brings in the bread & butter?

Actually, I  kind of pride myself on the diversification in income streams. On the average $7,500 I make a month, the sources are fairly spread out. ($3,500 affiliate income from blogs/ $2,000 from books/ $2,000 from YouTube ad revenue and sponsorships).

How often do you update them?

I post once a week to each blog and publish two videos a week to the YT channel.

What are some of the ways that you monetize your sites?

I make money with Affiliates, Sponsored Posts and I repurpose content as books, printables.

Have you considered coming up with more sites?

I’ve actually sold two sites over the last couple of years. I like managing more than one but four is as many as I want.

If you don’t mind me asking, how much did you sell the sites for?

One went for $1,500. The other sold for $9,000.

Is there anything that you would have done differently?

I wouldn’t have started with so many sites, maybe two or three instead. I also would have started the YouTube channel earlier.

How can people get in contact with you?

The YouTube channel is blowing up and I love the sense of community we’re building. Join the Let’s Talk Money community at here.

If you want more about how I’ve doubled my blogging income every year since 2014, check out My Work from Home Money.

Check out more of the side hustle series posts below!

Side Hustle Series: Investing in the Stock Market

Side Hustle Series: Should You Start Freelancing?

Side Hustle Series: Do you like to Write?


  1. Terri Carroll says:

    Great info Jason!

  2. I wish I knew this side hustle stuff 20 years ago. But you live and learn right? 🙂

    1. Yep. It’s all about living and learning.

      1. I absolutely agree! 🙂

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